Create › Writing · Live
One brief. Every word you need, in both languages.
Tell Jurnies what you want to say once. It writes the article, the social posts and the ad copy together, in English and Arabic, from what your brand already knows, and nothing goes out until you review it.
One brief · three draftsWaiting for your review
Launch of Daily Greens Berry, a new flavour, on November 1.
- brand kit
- catalogue
- 312 reviews
- your knowledge
- Blog
"Berry, without the sugar": what changed in the recipe, and how to use it
- Instagram
Same greens, new taste. Berry lands November 1 🫐
- Ad
New: Daily Greens Berry. The greens you trust, in a flavour you'll look forward to.
How it works
Brief, ground, draft, review, publish
- You or Joe
Brief
One line about what to say, and to whom.
- Automatically
Ground
Your brand kit, catalogue, reviews and knowledge are read first.
- Minutes later
Draft
Article, posts and ad copy together, in both languages.
- Before anything goes out
Review
You edit, approve or send it back.
- On approval
Publish
To your site and your channels, on your schedule.
One brief, three formats · Live
The article, the posts and the ad, written together so they say the same thing
- A blog article with a title, sections and a summary
- Social posts sized for each channel
- Ad copy in the lengths your ad accounts need
- Every format in English and Arabic from the same brief
Drafts · Berry launchSample brand
- Blog · en
"Berry, without the sugar"
- Blog · ar
«التوت، دون سكر»
- Post · en
Same greens, new taste.
- Post · ar
الخضروات نفسها، بطعم جديد.
- Ad · en
The greens you trust, in a new flavour.
Your brand kit · Live
Every draft follows your brand kit, every time
- Your palette, fonts and logos on every design
- Your tone, set separately for each language
- Banned words that never appear
- Arabic written in Arabic, not translated from English
Brand kit · sample brandSample brand
- Tone · Englishwarm, direct, no hype
- Tone · Arabicclear Modern Standard Arabic
- Banned wordsmiracle, cure, detox
- Logo and palette2 logos · 5 colours
The review step · Live
Nothing publishes until you say so
- Every draft lands in your review queue
- Approve, edit, or send it back with a note
- Fully automatic publishing is refused by design
Review · waiting for youSample brand
| Draft | Format | Status |
|---|---|---|
| Berry, without the sugar | Blog | waiting |
| Same greens, new taste | waiting | |
| Why greens before 10am | Blog | sent back |
The blog loop · Live
Articles that publish themselves into search
- Write, revise and publish articles from your dashboard
- Your site updates and search providers are told as soon as you publish
- Your published articles become part of what Joe knows
Berry, without the sugar · articleSample brand
- Draft writtenOct 28Joe
- RevisedOct 29you
- ApprovedOct 30you
- Published · search providers toldNov 1 · 09:00
Ask Joe · Live
Ask for a draft whenever you want one
- Ask Joe for a new draft, or to rework one you have
- The draft shows what it was based on
- You approve it like any other draft
Joe · blog draftDraft
Five ways to use Daily Greens before 10am, with one recipe for each.
Your two most-read articles this month are about morning routines.
source: your site analytics · catalogue
ApproveEditNot now
Questions
What people ask about Writing
Will it sound like a robot?
It writes from your brand kit, with the tone you set for each language and the words you ban. You review every draft before it goes out.
Is the Arabic translated?
No. Each language is written from the same brief, in natural Modern Standard Arabic unless you set another tone.
Can it publish on its own?
No. Fully automatic publishing is refused by design; every piece goes through your review.
Where do articles publish?
On your site, which updates on publish, and search providers are told straight away.
Write your first brief this week.
7 days on the plan you pick. No card.